Quantitative Research

Quantitative Research

Get a measured response to your research needs. We have a long experience in quantitative research. We can help a Marketing / Market Research professional decide on the best and most efficient data collection methodolgy for every project, i.e. central location, door-to-door, intercepts, pre-recruits, in depth , structured , semi structured or qualitative, diary, self-complete and product placement, advertising and taste-testing et al. Every project is a tailor made solution for your specific needs. We offer the following Quantitative Research services:

  • • B2B Surveys
  • • Opinion Polls
  • • Customer Satisfaction surveys
  • • Employee Satisfaction surveys
  • • Usage and Attitude Surveys
  • • Retail Audit surveys
  • • Census surveys
  • • Observation Survey
  • • Tracking Surveys
  • • Mystery shopping

Why choose S Global Research for Quantitative Research?

Often used substantiate the findings from qualitative research. It involves the collection of (statistically) large samples of quantitative data and usually some form of statistical analysis. It is structured research that can be undertaken in any of the formats - telephonic survey, personal interview, mail or electronic mediums.

Quantitative Research Techniques:
  • • Customer satisfaction and loyalty studies
  • • Business partner satisfaction and loyalty studies
  • • Employees satisfaction and loyalty studies
  • • Brand awareness, identity and image studies
  • • Product image studies
  • • Pricing studies
  • • Name tests and packaging tests
  • • Advertising and concepts tests
  • • Advertising campaign effectiveness studies
  • • Distribution studies
  • • Competition studies
  • • Segmentation studies
  • • Studies of consumer habits in the use and purchase of products and brands
  • • Product and brand positioning studies
  • • Press readers' preferences surveys.

In-house qualified field researchers with sound data collection skills and subject knowledge. The team comprises of individuals from diverse educational background.

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